HiltonThe customer this was delivered for.Delivered 2,000+ Assets Across 150 Properties Worldwide
Key results
- 2,000+ assets delivered
- 150 properties worldwide
- 28 properties covered in 6 weeks across 4 continents
Hilton needed a global hospitality content program that could scale across brands and locations while staying consistent. The work spanned properties around the world and required both stills and video coverage. Hilton also needed the ability to execute quickly across multiple continents and locations. A global creator network captured property stills and video content for the Waldorf Astoria and Curio brands. A Campaign Director oversaw satellite filmmakers at each location to ensure brand consistency. Creators also produced the My 9 Things YouTube series and Stay Tours content showcasing properties. Since 2022, the program delivered more than 2,000 assets across 150 properties worldwide. In 2024, creators captured content for 28 properties across four continents within a six-week period. The Stay Tours series showcased 100+ properties.
Tongal