Company Cloud

NBAThe customer this was delivered for.Action CenterSave this case, request the same outcome from PowerToFly, share it, or get in touch.

Hired 4 Engineers to Build Product Team, Extended 5 Offers

As a global sports and media business, the NBA needed to position itself as a varied organization to attract diverse talent beyond basketball. They faced a challenge in attracting talent from underrepresented backgrounds, particularly women of color, for their engineering and product roles. The NBA aimed to unify their voice, refresh their narrative, and highlight stories of women at work to encourage more applications and improve representation in tech. PowerToFly partnered with the NBA, providing Employer Branding and Talent Acquisition services to address these challenges. They created custom videos showcasing the NBA team and encouraging diverse candidates to apply, along with career advice. A dedicated company page was built on the PowerToFly site to share DEIB efforts, and blog posts featured personal stories of women employees. Targeted events were also organized, proving effective in finding diverse mid-senior engineering and product candidates. With PowerToFly's support, the NBA successfully raised awareness about the benefits of working for their organization, aligning their brand positioning with their target audience. They made five offers and completed four hires to build their product team, including critical roles like Cloud Security Engineer and Senior Native Mobile Engineer. This demonstrated the advantages of embedding diversity, equity, inclusion, and belonging into their recruitment process, brand identity, and retention initiatives.

Delivered by

PowerToFly

NBAThe customer this was delivered for.Action CenterSave this case, request the same outcome from Cvent Inc., share it, or get in touch.

Seating Completed in 4 Days, Achieving 71% Faster Turnaround

The customer's previous event planning process for major events, such as the NBA All-Star Game, was highly time-intensive and prone to errors. Completing seating arrangements alone typically required approximately two weeks using their traditional methods. This lengthy turnaround time posed significant challenges for managing complex event logistics and ensuring timely preparation. To overcome these inefficiencies, the customer implemented a specialized event diagramming software. This new solution was designed to streamline the creation and management of detailed floor plans and seating arrangements. It provided tools for efficient collaboration and precise layout design, directly addressing the complexities of large-scale event planning. The adoption of the new software drastically improved the efficiency of event seating completion. The time required for this critical task was reduced from about two weeks to an impressive four days. This significant acceleration of the planning process also led to a notable decrease in human error, ensuring greater accuracy and reliability in event setup.

Delivered by

Cvent Inc.