Open Cloud

Redpath and CompanyThe customer this was delivered for.Action CenterSave this case, request the same outcome from Authentic, share it, or get in touch.

Achieved 20-Point Marketing Maturity Improvement and 2000%+ LinkedIn Repost Growth

Redpath and Company, a CPA and advisory firm, needed to evolve its marketing function to support growth objectives. The existing marketing capabilities had not kept pace with the organization’s ambitions. The team needed a clearer view of current marketing maturity and a path to build a more effective function. A Fractional CMO was deployed to assess marketing maturity and identify gaps. A marketing strategy was developed to align brand, digital, and content efforts with growth goals. Programs were implemented across brand, digital, and content to operationalize the strategy. The engagement achieved a 20-point improvement on the marketing maturity assessment. It delivered over 2000% growth in LinkedIn reposts. The work also established sustainable marketing operations to support ongoing execution.

Delivered by

Authentic

Redpath and CompanyThe customer this was delivered for.Action CenterSave this case, request the same outcome from Authentic, share it, or get in touch.

Achieved 20-Point Marketing Maturity Improvement and 2000%+ LinkedIn Repost Growth

Redpath and Company, a CPA and advisory firm, needed to evolve its marketing function to better support growth objectives. The existing marketing approach did not fully align with the firm’s expansion goals. The team required a clearer strategy and stronger operational foundations to scale effectively. A Fractional CMO was deployed to assess the firm’s marketing maturity and identify gaps. A marketing strategy was developed to support growth priorities and improve overall performance. Programs were implemented across brand, digital, and content to build a more effective marketing function. The engagement delivered a 20-point improvement on the marketing maturity assessment. LinkedIn reposts increased by over 2000%. The work also established sustainable marketing operations to support continued execution.

Delivered by

Authentic