State FarmThe customer this was delivered for.Thousands of Employees Connected Across Multiple Virtual Founders Day Dates
Key results
- Thousands of attendees participated
- Multiple event dates for participation
- 3 different screening experiences via Cinema Floors
State Farm aimed to host its annual Founders Day Celebration virtually, requiring an engaging and interactive environment to connect its thousands of employees. The challenge was to ensure smooth access and a seamless experience for a large, distributed workforce participating across multiple dates. They sought to foster community and meaningful interactions in a digital setting, reflecting a 'Summer Fun, Red & White' theme. Gatherly provided a fully customized and intuitive virtual platform that reflected the 'Summer Fun, Red & White' Founders Day theme. The platform created a dynamic Welcome Lounge, a new Pet Floor, a Volunteer Village, Cinema Floors, My Neighborhood sections, an In-App Games Garden, and a Networking Lounge. These designated spaces offered a mix of activities and real-time support, all designed to foster interaction. The virtual celebration successfully brought thousands of attendees together in an engaging and interactive environment. Gatherly’s platform ensured smooth access and a seamless experience across multiple event dates. This fostered community, celebration, and meaningful interactions, strengthening connections among State Farm employees while celebrating the company’s history and future.
Gatherly